– Peter Bondarevsky, Softorino’s CEOĪnd as all the good stories in the world – this is going to have a happy ending. Softorino ranks 12th among Video Converter sites. In such an informationally intense environment as we live right now – you need to Fight for people’s attention. Softorino has a consumer rating of 3.31 stars from 8 reviews indicating that most customers are generally satisfied with their purchases. And again – because it was very special and exclusive for Softorino subscribers – it caused a huge splash too. You could never pre-order an application before. Pre-order campaign was also used for the first time in software niche. Why not to use the proven ways that work for our favourite movies – for other products, say, for software?’ – said Josh Brown, Marketing Director at SoftorinoĮven though, teaser videos sometimes were called ‘cringworthy’, in the end of the day during the Reveal date, many people were waiting for it – refreshing the landing page every single second. ‘We wanted to experiment with some purely ‘Hollywood’ techniques. Three little videos were showcased to Softorino subscribers one-by-one. And because it was so different, it became successful. And the launch plan included:Īnd this was the first time Anybody. The great thing about WALTR PRO is that you can use it to send any audio or video file, no matter the format, to an iOS device. ‘Once upon a time, after working for many-many months on something great & beautiful, software company – Softorino decided to finally present it to the world.Īnd because it was something too beautiful to go unnoticed, the product (WALTR 2) needed a Launch Plan. That’s why you just have to listen attentively. This is one of these nice stories you tell your kids in the cosy summer evenings.
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